For studios, labels, publishers & catalog owners

Intelligent agency for artificial intelligence.

AI that survives contact with the work.

Amplist clarifies rights, creates new revenue, and extends reach.

One inventory. Three returns: what the catalog can earn, who it can reach, and a record that holds. We read the rights, evaluate the catalog, and put the answer in writing — so AI earns its keep in your pipeline without putting the catalog at risk.

The commercial problem

Two exposures, one underused asset — and an audience you can't see.

Every AI conversation inside a studio, a label, or a publisher hits the same wall. The agreements on file were written before anyone imagined this use, and nobody can say precisely what they permit.

So one of two things happens. The catalog sits idle, because no one will authorize a use they can't trace. Or it gets used, and becomes exposure.

The asset is identical in both cases. What's missing is the record of what's authorized.

Meanwhile the people who would pay for the third option are invisible to you, because the platforms own that relationship.

The convergence. The work required to answer the rights question is the same work required to exploit the catalog — and the same work required to see who’s already buying. One project, three returns.

What we do

The audit comes first. Everything else follows what it finds.

  1. 01

    What you hold, and on what terms

    The plain, current record: the catalog, where the rights sit, what each grant actually permits — including the parts where the honest answer is this one can’t move yet. In an AI market, a holding is worth what its weakest grant permits, and most organizations have never had that written down in one place.

  2. 02

    Authorized use, documented for counsel to sign off

    What may be done, traced to the grant that permits it, in the form your counsel needs. We structure it. Counsel clears it.

  3. 03

    Where the catalog earns

    Revenue concentrates in a small fraction of holdings, and the rest of the catalog competes with your own new releases for a narrow launch window. The inventory is what tells you which holdings can move and what they are worth.

  4. 04

    Who is already buying

    A first-party view of the people who engage with the work, assembled from sources you already own and resolved to individuals — used to decide what to release, to whom, and what to do next. Decisions, not dashboards. You hold the asset; you rent the relationship, and the audience view is the one part of that you can hold directly.

  5. 05

    What gets built, if anything does

    When the inventory points somewhere worth going, we design and build it — with your team, inside your security perimeter, on your data, owned by you.

How what we build is built

Retrieval, not generation.

Your material stays outside the model itself. It is retrieved at the moment of the question rather than absorbed into training.

Two consequences your counsel will care about. The rights position stays auditable at every query, because every answer traces to a source. And a change of scope is effective immediately, because there is nothing to unlearn.

No fine-tuning on your material. No weight updates. No derivative model artifacts.

What gets it through legal

The scope, written before anything is built.

Scope · permitted use · attribution · exclusions · term and renewal · termination.

Every one of those is settled in writing at the start, not negotiated after something exists. Voice permissions are granted, scoped, and withdrawn independently of anything else.

Your data stays yours. Held on your instruction, never pooled with another organization's, never sold, and it leaves with you.

What we will not do

Stated plainly, because the category is full of people who will not.

  • We don't imitate.

    Nothing we build generates content in anyone's style.

  • We can't stop others from scraping you.

    Not anti-scraping, not anti-mimicry, not the technical half of anyone's lawsuit. That's litigation, not software. What we can produce is a clean record of what is authorized — frequently what your counsel needs most.

  • We don't clear your rights.

    Identifying and sequencing the rights work is ours. Clearing it is your counsel's.

  • We don't train on your material.

    No fine-tuning, no weight updates, no derivative model artifacts.

The terms of authorized use are being set in this window.

The ask

Start with the Readiness Review. Commit to nothing else. One conversation, no deck. Tell us what you are looking after and what is worrying you, and we will tell you honestly whether we are useful. Then the audit: what you hold, on what terms, and what it's worth. Quoted and approved on its own, before anything gets built.