Precision Thinking
We read the rights, the market, and the room before anyone touches a keyboard. We audit before we build, and we'll tell you when the answer is not yet.
About Amplist Consulting
Intelligent agency for artificial intelligence.
We work for the people who made the work.
Amplist is a firm of experts who understand audience, IP, and consent, advising our clients in making rights-sensitive decisions that serve the underlying creative work.
Start with the Readiness Review Commit to nothing else.
Why we are not an ordinary AI consultancy
Domain authority where AI is hardest and highest-stakes.
The category is full of generalists who can wire up a model. Our position is domain authority in the one place AI is hardest and highest-stakes: work that someone made, someone owns, and someone is accountable for.
Boundless Creativity
No ceiling on what we'll imagine from what you already own. We've found the most valuable thing in an archive is usually the thing nobody thought to catalog.
Accountable Execution
Every use authorized, credited, and recorded. Defined scope, a real end date, and an off switch that works. Bring your board.
Who you would be working with
We are creators ourselves.
We are like you and it is the reason the work is shaped this way. We treat your body of work as more than raw material, because we do so with our own.
Dustin Sparks
Managing Partner
More than 25 years of executive experience across the corporate and non-profit sectors developing integrated programs for AT&T, L'Oréal, Exxon Mobil, Dell, Microsoft, and Walmart. His non-profit work spans membership organizations, professional associations, and cultural institutions, including Rotary International, the Radiological Society of North America, and the American Dental Association.
Justin Saul
Managing Partner
Inventor, systems architect, and technology executive with 20+ years building businesses and products around emerging technology. Former CEO and co-founder of NNOXX, multiple issued patents, BS in Computer Science and Software Engineering, and MBA. He brings a builder's approach to AI strategy: find the valuable problem, design the system, and make it real.
How we show up
We unravel it and give you clarity.
We advise. We advocate for you. And we define the tools that actually fit — not the ones somebody is trying to sell this quarter.
- 01
We are advisors first.
The tools are downstream of the advice, and the advice is downstream of what is actually true about what you hold. Nobody sells you anything on the way to finding that out.
- 02
We are accountable to creators.
Every recommendation is tested against what it does for the people whose work this is.
- 03
We stay in the room.
One team from the first conversation through the first month after launch. You will know who to call, and it will be the person who did the work.
- 04
We will tell you to wait.
Some archives are not ready. Some rights questions need answering before anything gets built. We would rather lose a project than hand you a problem.
Rights work precedes build work. Always.
What we will not do
Stated plainly, because the category is full of people who will not.
We don't imitate.
Nothing we build generates content in anyone’s style.
We can't stop others from scraping you.
That’s litigation, not software.
We don't clear your rights.
Identifying and sequencing the rights work is ours. Clearing it is your counsel’s.
We don't train on your material.
No fine-tuning, no weight updates, no derivative model artifacts.
Your data stays yours. Never pooled, never sold, and it leaves with you.
Start with a conversation. Commit to nothing else.
The ask
The Amplist Readiness Review is free. One conversation, no deck. Tell us what you are looking after and what is worrying you, and we will tell you honestly whether we are useful.
Start with the Readiness Review Commit to nothing else.